PM Modi Invites Global Creators to ‘Create in India, Create for the World’ at WAVES 2025 Summit-AirMedia Broadcast

Mumbai, May 1, 2025 — Prime Minister Narendra Modi on Thursday inaugurated the World Audio Visual & Entertainment Summit (WAVES 2025) at the Jio World Centre in Mumbai, calling on the global entertainment industry to tap into India’s rich storytelling legacy and vibrant creative ecosystem. Speaking at the launch of the four-day summit, themed “Connecting […]
MIB Brings Top Media Leaders on Board for Waves Summit Advisory Panel-AirMedia Broadcast

The Ministry of Information and Broadcasting (MIB) has announced the formation of a high-powered advisory panel for the upcoming Waves Summit, scheduled to take place in May. The panel comprises a stellar lineup of eminent personalities from across the media, entertainment, digital, and broadcasting industries — signaling the government’s intent to foster deeper collaboration with […]
India TV to Take Legal Action Against Fake Job Postings Circulating Online-AirMedia Broadcast

In a stern move to counter misinformation and protect job aspirants, India TV has announced that it will initiate legal proceedings against individuals or groups involved in circulating fake job advertisements using the company’s name and branding. Over the past few days, several fraudulent job posts claiming to offer lucrative roles at India TV have […]
Community Radio Gets a Boost: ₹5 Crore Sanctioned Since 2021-AirMedia Broadcast

In a major step toward strengthening grassroots media, the Indian government has sanctioned over ₹5 crore since the financial year 2021 to support community radio initiatives across the country. Minister of State for Information and Broadcasting, L. Murugan, confirmed this while addressing concerns in Parliament. He stated that as of March 27, 2025, a total […]
Coimbatore Traffic Police to Distribute 3,000 Free Helmets to Promote Road Safety-AirMedia Broadcast

Coimbatore: In an effort to emphasize the importance of wearing helmets, the Coimbatore traffic police have planned to distribute 3,000 free helmets to the public. This initiative is part of their ongoing road safety awareness campaign aimed at making Coimbatore an accident-free city. As part of this drive, the city traffic police, in collaboration with […]
PivotRoots Named Digital Agency for Bindu Jeera Drink-AirMedia Broadcast

PivotRoots, a Havas company, has been appointed as the digital agency for Bindu, the popular jeera-based fizzy drink brand. The agency will focus on driving brand awareness, expanding market reach, and reinforcing Bindu’s position as the ‘OG’ jeera fizz brand. Key Focus Areas of the Partnership With this collaboration, Bindu is set to accelerate its […]
Creative is the New Targeting’: Key Takeaways from the Ecommerce Conclave 2025-AirMedia Broadcast

The Ecommerce Conclave 2025 brought together industry leaders to discuss the evolving landscape of digital commerce, with a key focus on how creativity is redefining audience targeting. The panel featured prominent figures such as Vikram Sakhuja, Nawal Ahuja, Gaurav Jeet Singh, and Amogh Dusad, who shared valuable insights on the future of marketing and consumer […]
Viewership for Hindi-Language TV Content Drops Below 50% in 2024, Yet Remains Dominant-AirMedia Broadcast

In a significant shift in television viewership trends, the share of Hindi-language content has fallen below 50% in 2024, according to the latest findings of a Media & Entertainment (M&E) industry report. However, despite this decline, Hindi continues to be the most widely watched language on television, commanding a substantial 44% share of the total […]
Prasar Bharati Announces 26 Winners of DD Free Dish MPEG-4 E-Auction-AirMedia Broadcast

New Delhi: India’s public broadcaster, Prasar Bharati, has announced the results of the DD Free Dish MPEG-4 e-auction, finalizing 26 channels that have secured slots on the free-to-air direct-to-home (DTH) platform. Among the winners are prominent channels across various genres and languages, including Aastha Telugu, Bansal News, Bharat 24 – Vision of New India, Chardikla […]
Cook with Comali: A Fan-Favorite Reality Show-AirMedia Broadcast

Cook with Comali is one of the most popular and entertaining reality shows on Vijay Television. Since its inception, the show has gained a massive fan following due to its unique concept, which combines cooking with comedy. Over the years, five successful seasons have been aired, each receiving tremendous appreciation from viewers. The show’s blend […]