Coimbatore Roads Turn Deadly: 56 Lives Lost in Just Two Months-AirMedia Brodcast

Coimbatore is witnessing a disturbing rise in road fatalities, with 56 people losing their lives in just two months, raising serious concerns about traffic safety and road infrastructure. The alarming numbers highlight the urgent need for stricter enforcement of traffic rules, better road conditions, and increased public awareness to prevent further tragedies. What’s Causing the […]
MarTech Boom 2025: Indian Brands Set for Record Digital Spend-AirMedia Broadcast

India’s MarTech landscape is witnessing an unprecedented surge, with brands heavily investing in digital transformation to stay ahead in the competitive market. A recent industry report reveals that over 60% of brands are already leveraging MarTech tools extensively, while a staggering 95% plan to increase their investments in 2025. The Digital Acceleration The MarTech explosion […]
Only 4% OTT Shows Succeed as Industry Faces Creativity Crunch-AirMedia Broadcast

The OTT industry is witnessing a creativity crisis, with only 4% of shows managing to achieve commercial success, according to industry experts. The primary reasons behind this struggle are repetitive storytelling, lack of innovation, and skewed budget allocations that favor big-banner projects over fresh, experimental content. What’s Causing the Crisis? Lack of Originality – Many […]
Modern Technology Solutions Inc. Secures Major Contract for Advanced Solutions-Airmedia Broadcast

March 17, 2025 – Modern Technology Solutions Inc. (MTSI) has been awarded a significant contract to deliver cutting-edge technology solutions, reinforcing its position as a leader in innovation and advanced systems development. The contract, awarded by [Client/Agency Name], focuses on [specific area, e.g., artificial intelligence, defense systems, cybersecurity, aerospace engineering], showcasing MTSI’s expertise in delivering […]
Parliamentary Panel Urges Government to Expedite Broadcasting Bill-AirMedia Broadcast

New Delhi, March 15, 2025 – The Standing Committee on Communications and Information Technology has urged the government to fast-track the introduction of the Broadcasting Services (Regulation) Bill in Parliament. The panel emphasized the need for a clear deadline to complete stakeholder consultations and legislative procedures. The committee, led by BJP MP Nishikant Dubey, expressed […]
Fevicol Secures Naming Rights for Mumbai’s Marol Naka Metro Station-AirMedia Broadcast

Mumbai, March 15, 2025 – In a major branding move, Pidilite Industries Ltd., the parent company of Fevicol, has acquired the naming rights to Marol Naka Metro Station in Mumbai. The station will now be known as “Fevicol Marol Naka”, reinforcing the brand’s deep-rooted connection with the city and its commuters. The renaming is a […]
ICC Champions Trophy 2025: JioStar estimated to have earned ₹800-900 crore in ad revenue

JioStar had initially set ambitious ad revenue targets for the 2025 ICC Champions Trophy, aiming for ₹1,500 crore. However, industry estimates indicate that the actual revenue achieved was around ₹850 crore. Despite India’s strong performance and entry into the final, which led to a surge in advertising rates—reaching up to ₹35 lakh per 10-second TV […]
AirMedia Broadcast Announces Exclusive Media & Broadcast Internship for NGP College Students – Coimbatore -Dr. N.G.P. Arts and Science College.

AirMedia Broadcast is delighted to partner with NGP College students to introduce an exclusive Media & Broadcast Internship Training Program! This pioneering initiative is designed to immerse students in real-world industry dynamics, equipping them with specialized expertise in broadcasting, journalism, and radio jockeying.Dr. N.G.P. Arts and Science College. Dr. N.G.P. Arts and Science College – […]
The Golden Spice: History of Turmeric in Erode – Ms. Jayasri Baskar, M.A. English Literature, Dr. N. G. P. Arts and Science College
Erode, popularly known as the “Yellow City,” has earned this title due to its historic and thriving turmeric industry. The region’s association with turmeric dates back centuries, with its fertile soil and favourable climate making it an ideal place for cultivating this golden spice. Farmers in Erode have been engaged in turmeric cultivation for generations, […]
Coimbatore: From an Industrial Powerhouse to an Educational Hub – D JANANI – MA English Literature, Dr. NGP Arts and Science College

Coimbatore, often referred to as the “Manchester of South India,” has long been known for its thriving textile industry, engineering enterprises, and industrial prowess. Historically, the city played a crucial role in India’s textile revolution, with numerous spinning mills, garment factories, and machinery manufacturers making it a hub for employment and economic growth. However, over […]